Ballettakademie

Branding
Ballettakademie Rejected redesign proposal for a ballet academy (and ballet school), created as Bachelor thesis at Nuremberg Institute of Technology. As a basis for the graphic language we used the »Benesh-notation«, a font, developed in the 1940s, that transforms movement into type. The single graphic elements, so to speak the letters of the type, as well as the resulting written movements form the visual language of this project. Image concept created in collaboration with Fabian Birke.